Since the boom of the bottled water industry in the early 2000s, the war between bottled water versus tap water began. Many factors go into the argument of which is better. The focus on human health, economics, and environmental impacts of each element are to be evaluated. In every aspect, tap water far exceeds the convenience of bottled water.

Before looking into which is a better option, it is crucial to point out that 50% of all bottled water comes from tap water, which means it is just the sale of a single-use plastic bottle marketed as a convenience.  Because of this, unnecessary plastic becomes waste in our landfills and, worse, our oceans. 

There are four billion pounds of plastic put into production to fulfill the needs of the bottled water industry every year. The estimated energy equivalent is about 64 million barrels of crude oil. This number could go up as the need increases for clean drinking water, as the market has already seen a 39% increase since 2011. Then, less than 10% of the bottles produced were later recycled. 

In the United States, the federal standards and testing regulations are higher than those placed on the bottled water industry. Recent studies on bottled water have found traces of phthalates, mold, microbes, arsenic, and thousands of other contaminants in water marketed as “pure” or “filtered.” Studies conducted to find the impacts of BPA on the human body have alarming findings. BPA is the major known contaminant in single-use plastic bottles. BPA has links to cardiovascular disease, diabetes, liver and kidney failure, lower fertility rates, and more. 

In a cost analysis, the average expense per gallon of bottled water is $9.47, while the average price of tap water is $.005. The average person drinks 58 gallons of water a year. That would cost a person $549.26 annually. This amount of money could supply you with the best in-home Aqua Dynamics water perfection system. 

Putting tap water under a microscope, we face a plethora of different issues. In 1986 the United States banned lead service lines from new plumbing systems, however many of the old water lines still exist throughout the nation. 

Lead is just one of the contaminants possibly found in tap water post-filtration. Because of EPA requirements, there are legal limits that municipal water treatment facilities must meet; however, legal and safe are different standards.

Aside from the chlorine and other chemicals used to treat drinking water, there are contaminants found that pass through filtration systems at water treatment plants. Arsenic, chloroform, and chromium are some of the elements found even after the water receives treatment. 

In-home water filtration systems could offer a solution, but it takes expertise to understand what all the different systems do and what they are capable of removing. Companies could claim that it removes arsenic and other contaminants, but leave out what percent it removes. Misleading marketing and a lack of transparency will create distrust in the industry. 

Excessive filtration product markups make a point of entry that excludes many households and leaves a gap between charcoal filtered pitcher and full in-home units. 

Our purpose is to make other drinking water options obsolete by offering perfect water that is 100% free of all contaminants, then remineralize and ionize to render water as nature intended it to be.